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Altenar has agreed to a deal with a provider of free-to-play engagement tools, Splash Tech.
Splash Tech provides free-to-play engagement tools to online sportsbooks and casinos around the world, looking to help enhance the overall customer experience.
The sportsbook and iGaming software provider will look to further boost its free-to-play engagement tools with the deal, strengthening its engagement and player retention rate.
As a result of this collaboration, Splash Tech’s entire free-to-play sports product suite will be integrated into Altenar’s platform, including Daily Jackpot Predictor, Pick6 and PlayBuilder, a new free-to-play bet builder game.
These daily games are available in 16 different languages which look to improve player engagement for operators and drive regular traffic to their sites, with operators also able to offer prizes as well.
Altenar Sportsbook Product Development Manager Dinos Doxiadis said: “We know how important free-to-play games are for user retention and user engagement.
“Our partnership with Splash Tech solidifies our commitment to offer the best tools available for our operators to compete in a global market.”
Splash Tech CEO Adam Wilson added: “Over the last few years, I have watched and admired Altenar grow into an industry powerhouse.
“I am so excited by this incredible opportunity to drive engagement across the Altenar network via Splash Tech’s world-class product suite.”
This week, Altenar also agreed to a deal, offering Kero Gaming’s micro-betting solution as part of a multi-year partnership.
