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Pariplay has gone live in New Jersey on the Hard Rock Bet platform.
Hard Rock Bet partnered with the brand from NeoGames to integrate titles from its game studio, Wizard Games, into its library.
The games will be delivered through the Fusion aggregation platform and will include titles such as Dragons of the North, Spirit of Mustang, and Wolf Riches.
Hard Rock Bet only recently launched in the state of New Jersey, with the platform offering games from iGaming providers alongside those found at Hard Rock Hotel & Casino Atlantic City.
Grant Williams, Hard Rock Digital SVP Casino, said: “We’re thrilled to be adding Wizard Games’ expansive and innovative portfolio to our highly rated Hard Rock Bet platform in New Jersey.
“With a huge selection of slots, table games and live dealer options, Hard Rock Bet is entertaining our players like no one else can.”
Prior to going live in New Jersey, Wizard Games had already integrated its titles with operators in Michigan, West Virginia, Alberta, Ontario, and Atlantic Canada.
This strengthens the initiative from Pariplay to expand its foothold in the North American markets.
Tsachi Maimon, NeoGames President and Head of iGaming, said: “New Jersey is an extremely important market for us, so we’re delighted to be growing further with Hard Rock Digital.
“We’ve got a fantastic portfolio of high-quality content and we’re looking forward to bringing our games to even more players through a fruitful partnership.”
